SPM Essentials: Using Client Feedback to Inform Product Design
Please join SPTF for SPM Essentials webinar series. This webinar will focus on dimension 3 of the Universal Standards, Client-centric Products and Services, and in particular on using client feedback to inform product design.
The webinar will feature:
- Representatives from Entrepreneurs du Monde and its partner Anh Chi Em (ACE), located in Vietnam who will discuss a recent client satisfaction survey that ACE implemented and how they are applying survey results to future product decisions.
- Representatives from the Terwilliger Center of Habitat for Humanity International and from Negros Women for Tomorrow Foundation (NWTF), located in the Philippines who will share lessons learned from their work to develop a new housing product, focusing in particular on the product design phase, which involved extensive market research and client focus group discussions.