Decoding the Practices of CICO Agents in Indonesia

The landscape of cash-in/cash-out (CICO) agents in Indonesia is transforming rapidly. This study was conducted to understand the world of these agents through MSC's innovative diaries research methodology. The study engaged diverse financial agents across Indonesia’s dynamic landscape, such as banking, G2P, and fintech agents.

The study delved into various dimensions, including agency profitability, gender dynamics, and challenges these CICO agents faced. From the research insights, recommendations on various prospective use cases for agents were created to make their income less volatile and businesses sustainable.