Removing Obstacles to Access Microinsurance

This paper identifies barriers to access and provides strategies to overcome them, based on a review of more than ten case studies. It takes a closer look at three business processes that enable access: enrolment, premium collection, and renewal and some related success factors. It concludes that critical success factors to support effective access along the value chain include:

• Client focus: continuous efforts to understand clients' needs and translate them into better products and processes;
• Technology: using technology to enable a cost-effective insurance offer that is convenient for clients;
• Trust: since insurance products cannot generally be tested, it is important that clients have confidence that the policy will fulfill its obligation.