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Is the Business Correspondent Model in Policy Paralysis?

How does the recent policy shift for the business correspondent model in India affect consumers?
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MicroSave's Policy Brief No. 7 examines the recent shift in policy direction for the business correspondent model in India and the associated challenges and potential consequences from a consumer standpoint. It highlights detailed scenario analysis of different business correspondent agents' (BCAs') current and prospective earnings in a range of situations, for both individual and business correspondent network manager (BCNM)-managed agents. The brief states that the blurred dividing line and tension between the roles of the regulator and activist governments can sometimes lead to undesirable consequences. Conclusions include:

  • New selection process using a reverse auction approach takes no notice of consumer needs and aspirations for a wider range of products, differentiated services, quality, and service continuity;
  • Pricing is still fixed and does not recognize consumer willingness to pay market driven prices for quality products and services;
  • Prescriptive nature of reverse tender documents blocks off avenues for innovation as well as remuneration according to real cost of delivery;
  • BCAs are likely to see reductions in their already limited and precarious incomes suggesting that agent churn is likely to further increase.

About this Publication

By Chopra, P., Sharma, M. , Sadana, M.
Published