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Partnerships: Microfinance Institutions and Commercial Partners

Examining the potential of partner-agent model for expanding microinsurance access
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This microinsurance note describes the opportunities and challenges of partnerships between commercial insurers and MFIs. The note points out that MFIs, which work directly with the low-income market, can be perfect intermediaries for insurers to reach the low-income market. The note addresses the issues in structuring partnerships. Parties identify the roles they will play in the microinsurance process in:

  • Underwriting;
  • Staff training;
  • Premium collection, remittance;
  • Claims processing.

The document further lists the challenges for MFI partnerships with insurers:

  • Expectations for cross-selling efficiencies have not been realized in many institutions;
  • The expectation, that microinsurance could be merged into an MFI with essentially no additional cost, has proved overly optimistic;
  • The assumption that MFI staff will actively cross-sell insurance has generally not been confirmed.

The note also elaborates on keys to success with MFIs as microinsurance agents:

  • Products are directly related to the products of the agent institution;
  • The MFI has sufficient knowledge and motivation to actually represent its clients in negotiations with insurers, and manage the product development process;
  • The MFI recognizes the benefit of insurance;
  • Products are simple in all respects;
  • The products are valued by the MFI's clients, and are mandatory;
  • Premiums are fair for all concerned;
  • The agent's field staff are sufficiently skilled and actually take the time to explain insurance and the product clients are buying;
  • The insurer develops a different business model for the low-income market from that for its traditional clientele.

Finally, the note concludes that the model has significant potential in expanding microinsurance access to millions of low-income families. It is still early in its evolution, and progress is being made based on lessons learned.

About this Publication

By McCord, M. , Roth, J.
Published