Scale: Thinking Big- Case Studies

This paper outlines the eight in depth case studies included in Scale: Thinking Big (which is a review of a wide range of microinsurance initiatives to understand their trends and drivers for scale). The case studies include: AVBOB (South Africa), Cebuana Lhuillier Insurance Solutions (CLIS)/Malayan- Philippines, Casas Bahia/MAPFRE- Brazil, Hollard/Edcon- South Africa, Protecta- Peru, Tigo- Ghana, Benaznir Income Support Programme (BISP) Waseela- Pakistan, and National Agriculture Insurance Scheme (NAIS)- India. The paper discusses in detail the following with respect to each case:

• Description of the initiative;
• Context of the initiative;
• Details of the product portfolio;
• Distribution mechanism and partnerships;
• Operations;
• Marketing aspects;
• Product success and results;
• Summary of the scale drivers.