All Publications
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The "What if.." Service Concept Test: Triple Trust Organisation's Market Research Tool To Test Microenterprise Interest in New Business Service Ideas
How effective is the "What If ..." Service Concept Test?
The Financial Needs & Risks of the Microentrepreneur in Maputo, Mozambique
Understanding credit demand in urban informal markets
Tools for Market Research & Product Concept Development
Appropriate tools for market research in war-affected areas
A Community of Opportunity: Developing a Microcredit Program for Persons with Developmental Disabilities in Alberta
Why is a special microcredit program for adults with developmental disabilities needed in Alberta?
An Example of Systematic New Product Development for Life Microinsurance
Encouraging innovation in new product development by adopting a systematic approach
Reducing Vulnerability: Demand for and Supply of Microinsurance in East Africa
The business of insuring the poor
Testing Savings Product Innovations Using an Experimental Methodology
Assessing product impact - The importance of random experimental methods
Market Intelligence: Making Market Research Work for Microfinance
How can market intelligence benefit MFIs in a competitive environment?
What Do Microfinance Customers Value?
What do microfinance clients value?
The Competitive Environment in Uganda: Implications for Microfinance Institutions and their Clients
Can competition benefit microfinance in Uganda?