An Opportunity for the Banking Sector to Work With Informal Savings Groups in Morocco

Due to the advent of digital technology and the expansion of mobile payment solutions in Morocco, Tontine, an ancestral informal savings group practice, has been modernizing.  There is an opportunity for the banking sector to now work with informal savings groups in Morocco thanks to digital technology with the creation of several mobile applications enabling the digital management of Tontine.

This case study, based on qualitative and quantitative research, identifies opportunities and challenges related to the launch of a digital tontine offer.